Kids & family · Australia
Sunny Seekers
Kids beach gear and outdoor essentials designed by Australian parents
- Country
- Australia
- Industry
- Kids beach gear and outdoor essentials
- Tek Labs app
- Free Gifts BOGO & Upsell
- Location
- Newcastle, Australia
- Founders
- Jay and Danielle
- Currency
- Australian dollars (AUD)
- Checked
- October 2026
The store
About Sunny Seekers
- Hooded towels in several colors and sizes
- Beach pools
- Shoulder carriers
- Kids sunglasses
- Adult hooded towels
- Outdoor gear for parents
Sunny Seekers is an Australian brand of kids beach gear and outdoor essentials. The About page introduces Jay and Danielle, a married couple from Newcastle, Australia. They say that after their daughter was born, getting outdoors became hard because of the packing, the chasing and the meltdowns, so they started Sunny Seekers to make getting outside with kids feel less like a mission and more like a memory.
The products solve those problems directly. The range includes hooded towels in sizes from small to large, a beach pool in Coastal Blue and Coral, shoulder carriers and kids sunglasses. The homepage line is Beach days made easy, with the tagline Designed by Aussie parents for real families who love the outdoors.
Prices are in Australian dollars: hooded towels from $50, the beach pool at $125 and Kids Sunnies at $25, with adult hooded towels also in the range. The store's colors lean on soft coastal shades such as Sea Shell Pink, Sand, Sky Blue and Deep Sea Blue.
Being founder-led, the store speaks in a personal voice and thanks customers for getting to know the story behind the brand.
Tek Labs on the store
Free Gifts app on the storefront
The Tek Labs Free Gifts app script loads on the homepage and on product pages such as Kids Sunnies and the adult hooded towel (checked October 2026). No gift promotion was visible when we looked, so we do not describe one. Offers change over time.
In their words · ★★★★★ · Shopify App Store
“This APP is super easy and simple to use. i told my wife to watch a YouTube tutorial video in advanced but never needed to. the process is smooth and easy to follow. Any issues or questions I had the live chat was super helpful and guided me to get the exact result I was looking for for. thanks so much for your support jocelyn”
The store's App Store review, from November 2024, describes the app as easy and simple to use, says the setup was smooth, and credits live chat support for helping to get the exact result the owner wanted. Nothing in the review says what offer was built, so we do not guess.
For a family beach brand, the typical use is a low-cost add-on that completes a set: a small accessory with a hooded towel, or sunglasses with a beach pool. Seasonal timing matters here, because demand rises before summer and around gift occasions.
Sold-out items, such as adult colors that sell through, should not be used as gifts, so the offer should always point to stock the store can ship.
Ideas for a store like this
The kids beach gear and outdoor essentials playbook
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- Homepage: https://sunnyseekers.com.au/
- About page: https://sunnyseekers.com.au/pages/about-us
- Product page: https://sunnyseekers.com.au/products/sunnies
Everything on this page comes from Sunny Seekers's public pages and its own App Store review, checked in October 2026. Offers change, so what you see live may differ.
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