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Product bundles

Sell products together at a bundle price

Group products into a bundle block on the product page with an optional discount. For bundles where shoppers choose the items, add Mix & Match Bundles.

  • Product page
Bundle builder with two product sets and a reward progress bar

What it is

Product bundles, explained

A fixed product bundle offers a set group of products together, with an optional percentage or fixed discount. In Free Gifts BOGO & Upsell you pick the products and minimum quantities, add a representative product for the bundle, and display it on chosen product pages.

Use it for items that naturally go together. When you want customers to choose items from sets, use the Mix & Match Bundles app, whose listing also mentions multipacks and frequently bought together bundles.

For the shopper

How it works on your store

  1. Step 01

    Shopper sees the bundle block

    On a product page, a block shows the products in the bundle and the bundle deal.

  2. Step 02

    Shopper selects variants

    In the interactive layout they choose the variant they want for each product.

  3. Step 03

    Shopper grabs the deal

    One click on Grab this deal adds the bundle to the cart.

  4. Step 04

    The discount applies

    If you set a percentage or fixed discount, it applies automatically.

For you

Set it up in Free Gifts BOGO & Upsell

Options you control

  • Choose products and a minimum quantity for each
  • No discount, percentage discount, or fixed discount
  • Custom bundle title, description, and image
  • Show on included products, specific products, collections, all products, or all except selected
  • Display only or Interactive layout with variant selection
  • Start and optional end dates
  • Style the block and edit its default text (default header: BUNDLE & SAVE)
  • Mix & Match Bundles app: product sets with selection rules (see its App Store listing)
  1. 01. Turn on the Product bundle block

    Go to Themes, Customize, App embeds, switch on Product bundle, and save.

  2. 02. Describe the bundle

    Set the product title, description, and image for the representative product shown on the storefront.

  3. 03. Pick products and quantities

    Search and select the products, and set the minimum quantity of each.

  4. 04. Set the discount and where it shows

    Choose no discount, percentage, or fixed. Show the block on included products, specific products, collections, all products, or all except selected.

  5. 05. Choose a layout

    Display only, or Interactive with variant selection and a Grab this deal button. Preview, then style the block.

Use cases

Where it pays off

Complete-the-routine set

Bundle a main product with the items customers usually need alongside it.

Bundle with a clear price

Show the bundle deal on every product it contains, so any entry point leads to it.

Seasonal pairing

Run a bundle with start and end dates for a specific campaign.

Let customers choose

Use Mix & Match Bundles when shoppers should pick items from sets instead of getting a fixed group.

FAQ

Frequently asked questions

Where does the bundle block show?

On the product pages you choose: the included products, specific products, collections, all products, or all products except selected ones.

Can customers pick variants?

Yes. In the interactive layout, customers select the variant they want for each product before grabbing the deal.

Do bundles have to be discounted?

No. You can choose no discount, a percentage discount, or a fixed discount.

What if I want customers to choose the items?

Use Mix & Match Bundles, which lets customers choose items from sets to complete a bundle offer, according to its App Store listing.

Start gifting in a few minutes.

Free gifts, BOGO, bundles and progress bars. Every offer type, on a free plan to start.